Sunday, September 2, 2012



To have a website or not to have a website?

When planning a business on the web most people think they need an elaborate well designed high dollar web page. Most are surprised to find that the simplest pages on the web are responsible for a good portion of the income made on the web. Let us take google for example, when you dial up google pun intended all you get is some tabs and a search bar, however who will argue with the success of google. I challenge you to compare that  to Yahoo or even MSN, as you can see simple is better. When a user or subscriber visits your site, you do not want them to go cross eyed looking at all the attractions, but have no idea what you really want them to do. Build your site with a purpose in mind, guide the user to where you want them to go. 

I use to manage a convenience store, and when the customer came in they were guided through the store without them even being aware of it. We had books filled with plan-o-grams, little maps of each section of the store. Most customers knew exactly what they wanted, but the great majority where browsers almost like visitors for the very first time, a kid in the candy store. We would take them by the hand and guide them through the store. On a hot day we did not want them to go to the cooler first, we wanted them to browse the snacks first a bag of chips, maybe some peanuts, how about a candy bar. The point is; what do you want the customer, client or subscriber to do? When you figure that out, then you get them to do it. Remember to keep it simple.

What if I told you that you did not even need a website to start a business on the web. Even better what if I told you it would even be free to get started. By now the term blog is on everyone's lips, and everyone is blogging about something or someone. This though is not a new idea, the newspapers and magazines have been doing this for years. The difference is that it cost the newspapers and magazines thousands to millions of dollars to goto print, but it could cost you nothing. I know you are thinking; yeah but how do I make money blogging? What is on the front page of every newspaper? On the front page of every newspaper, is the main story but not the whole story you would have to dig deeper and goto another page to get the full story. While you are doing that your eyes and mind are getting a treat, along the way you are saying I need to get one of those, I really need that, that cost how much, I am going to go back and read that article etc, etc, etc. You almost forget what you where reading about, and when you start the next article it starts all over. Very clever, do you want to take the red pill or the blue pill either way you are going down the rabbit hole.

Hey where you going I'm not ready for you to leave yet.

Here is what I am doing. Every month I will be holding a drawing for $100.00.  Starting with September I will sweeten the kiddy with $200.00. Goto 1in100uwin.com for how I will conduct this drawing.

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